The last week our and GSP´s Get the glass where competing in awards shows around US for the last time. And it ends as it started; totally incredible. It has won every single competition it has joined. Winning awards should never be purpose of its own ofcourse, but still it is a good way to show that your company exist and it gives you more work. But most important is that the campaign actually are doing some purpose for the brand, and for Get The Glass it have done that to;
Visitors: 3,3 millions (9000 visits a day in average).
Unique visitors: 2,5 millions.
Time spent: 9 min in average.
Browsers: 63% IE, 28% Firefox
123spill.no: 170 000 visitors (5 %).
Minijuegos.com: 118 000 visitors.
FWA: 85 000 visitors.
USA dominates with 1,2 million visits, and then Norway with 250 000 visitors.
(Data from Feb, 2008.)
Clio Awards 2008 Miami Beach, 49th Annual One Gold (Get The Glass for Animation), one Silver (Get The Glass for Brand Building) and one Bronze (The Coke Zero Game).
I had the chance to be in Miami Beach in person together with Roger Stighall and his wife Sofia. In the ceremony, placed at the great Jackie Gleason Theater, I and Mike Geiger (from GSP) went up to the stage together which was something else! Great feeling to go up there! It was the first time I have actually went to an award ceremony, and I hope it won´t be the last!
BIG thanks to Mike Geiger and his very nice gesture when he told us to keep the statues! Thanks a lot! I hope to work with you this winter!
Great also to see that almost 25% on the shortlist where from Sweden.
The One Show 2008, New York One Gold (Get The Glass for Microsites Corporate Image)
Sweden finished on third place after USA and Great Britain.