The project itself was very short with 4 weeks from sketch to final movie. We had a small team that basically consisted me and Mathias Lindgren (3D). We had to build the experience with a flower in mind and came up with the name CALYX that means “protective layer around a flower in bud”
Brief from client: Build the experience on FLOWER and use TOUCH TO PAY functionality via Beacon Technology
Part 1 — The first component is an audio/visual motion graphic experience (...)
Part 2 — The second component is applied design language. Craft a visual design paradigm for PayPal’s signature IOS experiences (...)
Part 3 — Lastly, the design language will extend to a wearable technology, a smart watch (...)
Note: This material has only been used for internal use.
Note2: Apple iPhone have a similar "flower" in their UI, but Calyx came a couple of years before.