— About

Designchapel
Information

Designchapel is the digital persona of Robert Lindström Zetterberg. He takes on projects that involve a diverse range of roles, seamlessly transitioning between positions such as art director, lead designer, concept artist, graphic designer, and director. In 2003, he founded North Kingdom after working as an Interactive Art Director at the Swedish game company Paregos (1998 - 2003). He has also been recognized in the Creativity Top 50 list of creatives twice.

After twenty years at North Kingdom where he has been art directing and designing the most of North Kingdom's award-winning work such as Build with Chrome, Hobbit (A Journey Through Middle-earth), Disney Finding New Fantasyland, Vodafone Future, Get the Glass, The Coke Zero Game, adidas Teamgeist and Swedish Defence, he is now working independently from his base in Värmdö, Stockholm. 

The heart of his passion lies in crafting immersive visual experiences. He is specialized in areas such as start-ups, seamless digital-physical experiences, games, UI design and brand identity and experiences.
 

Robert has also been juror for Art Directors Club, The One Show, D&AD Awards and Guldägget.
He received a Black Pencil and been speaking at D&AD President's Lecture.

2011 he received the honor of designing FWA Award Certificates. 

— The One Show
— Interviewed by FWA

Awards at North Kingdom, 2003 — 2023

Cannes Cyber Lion - 5 Gold, 2 Silver, 1 Bronze
New York Festival - 2 Grand Award, 3 Gold, 3 Silver, 1 Bronze
D&AD - 1 Black Pencil, 1 Yellow Pencil
One Show Interactive - 4 Gold, 1 Silver, 1 Bronze
Clio Awards - 2 Gold, 2 Silver, 4 Bronze
FWA - 2 Site Of The Year, 2 People´s Choice Of The Year
London International Awards - 5 Golds
Art Directors Club - 2 Gold, 1 Silver

Awards at Paregos, 1998 — 2003

Cannes Cyber Lion - 1 Grand Prix, 1 Gold
Clio Awards - 2 Gold
One Show Interactive - 1 Gold
Art Directors Club Nederlands - 1 Gold
Macromedia World Case 2003
Svensk Form - Excellent Swedish Design (Honourable Mention) 2000
Svensk Form - Excellent Swedish Design (Honourable Mention) 2001
Prix Italia 1999